We at Core Focus are proud to support good causes, and note that many firms today are getting involved in food drives, 5Ks, and other events that raise either funds or awareness (or both). Some are taking this idea of doing the right thing a step further though, forging trade deals with social good in mind. Our Core Focus team thinks these are two of the best:
- Coalition of Immokalee Workers: Founders Lucas Benitez and Greg Asbed have created a union between workers in Florida’s tomato industry and some of the biggest names in food, including McDonald’s and Walmart. The giants agreed to limit their business deals to farmers who respect their workers, and to pay an extra penny per pound for tomatoes. In so doing, they double the wages of tomato pickers in the Sunshine State.
- i2 Institute for Imagination and Ingenuity: When she was visiting Harvard, Hayat Sindi proposed a nonprofit that would create moderately priced tools designed for business owners in emerging countries. The result was i2, which connects founders from Middle Eastern countries with investors and mentors from Harvard and the Boston area.
Here at Core Focus, we’ve always thought business could be a force for good – not just profit. These creative thinkers agree. We applaud their efforts and wish them success as they change the way business is done around the world.